Which Level of Executive Support Is Right for You?
Find the right executive support structure for your business in just two minutes.
Start the Free AssessmentIf you run a company, sit on a board, or own a business, you’ve likely considered hiring an assistant to take work off your plate.
That search usually leads to two job titles that sound almost the same, executive assistant (EA) and personal assistant (PA). If you hire the wrong one, the hours you wanted back stay right where they were.
The difference comes down to which part of your life each one covers.
An EA handles the business side, such as your calendar, inbox, and meetings. A PA handles the home side, such as errands, family schedules, and household staff.
Below, we compare what each role covers, what each one costs, and how to decide whether you need one or both.
TL;DR: Executive Assistant vs. Personal Assistant in Brief
In short, the two roles split along a few clear lines:
- An EA runs the business side of your life, from your inbox and calendar to the people who need your attention.
- A PA runs the personal side, from errands and household staff to family schedules.
- EAs often represent you in business settings, while PAs rarely do.
- Some personal work needs someone on site, but tasks done by phone or laptop can go to an EA.
- EA pay is well documented, while PA pay varies widely from one household to the next.
- The right choice depends on where your time leaks, who needs to be in the room, and what your own hour is worth.
- One experienced EA can cover both roles if you agree on the personal scope up front.
Why the Two Titles Get Mixed Up
In the US, the split is fairly clean.
An EA supports a leader’s work. A PA supports the life around it.
Outside the US, the lines blur.
In the UK, some employers use “personal assistant” and “executive assistant” interchangeably. The term “personal assistant” can also describe someone who helps a person with a disability live independently at home.
A lot of the advice you’ll find online is written for UK hiring. So its definitions may not match what you need from a US hire.
Titles also vary from company to company. Each employer sets its own, which means 2 people called “executive assistant” can do very different work.
When you post a role or talk to an agency, describe the tasks you actually need covered instead of leaning on the title. That keeps everyone working from the same picture.

What an Executive Assistant Handles for You
An EA’s job is to give you back time on the business side.
They work for one leader, often called the principal. They take on whatever doesn’t need your personal attention.
The day-to-day work of an executive assistant shifts from leader to leader. At ProAssisting, we group it into 5 roles we call performance multipliers, because each one multiplies how much you can get done:
- Business partner: Your EA sits in on meetings for you, gives feedback on ideas, and helps interview candidates. Over time, they learn how you think well enough to represent you.
- Chief of staff: In our model, your EA becomes the single point of contact for your clients, vendors, direct reports, investors, and family. This differs from a traditional chief of staff, who owns company goals and tracks performance metrics.
- Project manager: Your EA owns a project from start to finish, such as a board retreat, an office move, or a complex trip.
- Assistant/scheduler: Your EA runs your calendar and inbox, books your travel, and preps you for each meeting.
- Personal assistant: Your EA also handles parts of your life outside work, like planning a family vacation or moving a doctor’s appointment around a board meeting.
Not every EA covers all 5 roles on day one. A seasoned one grows into them as your trust builds.
Do most of your lost hours fall somewhere on this list? A free 30-minute call with our co-founder, Ethan Bull, can pinpoint which of these roles would hand you back the most time.
What a Personal Assistant Handles for You
A PA keeps the personal side of your life running smoothly. They usually work from your home or estate.
In larger households, some PAs report to an estate manager.
Typical PA work centers on the tasks that pile up at home:
- Household management: Your PA oversees housekeepers, contractors, deliveries, and repairs.
- Family logistics: Your PA tracks school calendars, drives the kids to practice, and books family appointments.
- Errands and shopping: Your PA picks up dry cleaning, buys gifts, and restocks the house.
- Personal travel: Your PA plans family trips and can travel ahead to prepare a second home.
- Pets and property: Your PA schedules the dog walker and the vet. They also keep your vehicles serviced.
In our experience, PAs are most common in high-net-worth households where several people, homes, or staff need coordinating. Our guide to personal assistants for private individuals covers that setup in more detail.
PAs rarely represent you in business settings. Their strength is knowing your family’s rhythms and preferences inside out.
Executive Assistant vs. Personal Assistant Side by Side
Here’s how the 2 roles compare on the points that usually decide a hire:
| Factor | Executive Assistant (EA) | Personal Assistant (PA) |
|---|---|---|
| Primary goal | Give you back time on the business side | Keep your personal life running smoothly |
| Where they work | In the office or remotely | Mostly on site at your home |
| Business representation | Often speaks for you with clients, boards, and investors | Rarely represents you in business |
| Decision authority | Higher, expanding as trust builds | Usually limited to household matters |
| Typical tasks | Calendar, inbox, meetings, projects, travel | Errands, household staff, family schedules |
| Best fit | Executives, founders, and board directors | High-net-worth families and busy households |
| Pay benchmarks | Tracked in federal wage data | Largely untracked |
Where the Roles Overlap
The 2 roles share more than their titles suggest. Both exist to take work off your plate so you can spend your time where it counts.
They also draw on the same core traits:
- Discretion: Both see your finances, family details, and private calendar. A good assistant says “I’m not at liberty to say” without a second thought.
- Organization: Both juggle shifting priorities and keep small details from slipping through the cracks.
- Anticipation: Both prove their value by spotting a need before you mention it.
Plenty of executives miss this overlap. They keep their EA strictly on business and handle personal tasks themselves.
And that wall costs you time. A contractor waiting on your reply or a missed school event pulls you away from work just as surely as an unanswered client email.

What Each Assistant Costs You
Executive assistants earn a median salary of $76,590 a year, according to the Bureau of Labor Statistics (BLS) (as of the time of writing).
And benefits, payroll taxes, and office costs come on top of that salary.
So what does a PA cost? That’s harder to pin down.
The same BLS data excludes workers in private households, which is where many PAs work.
Rates range from hourly help with errands to estate-level salaries, as our breakdown of what a personal assistant costs explains.
There’s also a middle option. A fractional EA gives you a set share of an experienced assistant’s resources for a flat monthly fee instead of a full-time salary.
At ProAssisting, that assistant is a ProAssistant, our name for a vetted, US-based EA. Plans start at $3,300 a month for one-third of a ProAssistant’s resources.
How to Decide Which Assistant You Need
You can work out which assistant your week calls for with 4 simple checks:
1. Find Where Your Time Is Leaking
For one week, write down every task that pulled you away from work only you can do.
If the list fills up with email threads, scheduling, meeting prep, and vendor follow-ups, you need an EA. If it fills up with contractor calls, school pickups, and errands, a PA is the better fit.
Delays you cause count too. If people chase you 3 times for a signature, that belongs on the list.
2. Check Whether the Work Needs Someone on Site
Some personal work only happens in person. Driving your kids, letting in the plumber, or stocking a ski house before a trip needs someone physically there.
A lot of personal work doesn’t. Booking appointments, comparing contractor quotes, and planning a vacation can all happen by phone and laptop.
In our experience, that remote personal work is often better done by an EA who already knows your calendar.
3. Decide Who Needs to Represent You
Ask whether this person will ever speak for you. Will they field a call from your largest client, brief your board, or follow up with an investor?
If the answer is yes, you need an EA. That work calls for business judgment and a level of polish PAs usually aren’t hired for.
4. Price Your Own Hour Before You Price an Assistant
Before you compare salaries, work out what an hour of your time is actually worth. Divide your annual net profit by 2,080, the number of hours in a standard full-time year.
If your business nets $350,000, your hour is worth about $168. One hour a week spent on work an assistant could handle costs you $8,736 a year.
Weigh that number against the cost of each option above. The assistant who frees up the most of your high-value hours is the right hire.
This test comes from our book on partnering with an executive assistant. You can get a free copy of The 29-Hour Work Day for the full playbook on hiring, onboarding, and trusting an EA.

Signs You Need Both
Some households and businesses generate enough work to keep 2 assistants busy. You likely need both if any of these sound familiar:
- Your home needs hands-on help every day: School runs, contractors, and deliveries take up several hours most days.
- Your business calendar fills a full week on its own: Meetings, travel, and stakeholders already keep an EA busy.
- You run more than one household: Second homes, household staff, or a parent’s care need someone on the ground.
- Personal requests crowd out business work: Your EA keeps getting pulled from board prep to chase a contractor.
If you decide to add a PA, our guide on how to hire a personal assistant covers where to look and what to ask. Your EA can then coordinate with the PA, so you still deal with only one person.
How One ProAssistant Covers Business and Personal Support
For many leaders, the better answer is a single EA who covers both sides. That works when the personal tasks can happen remotely, and you agree on them before day one.
That’s where ProAssisting comes in. Your ProAssistant covers all 5 performance multipliers, personal work included.
Each ProAssistant supports no more than 3 principals.
More than 75% of your retainer goes directly to your ProAssistant. Fewer than 5% of applicants make it through our vetting.
That pay and that focus keep ProAssistants in place for years. Over time, they learn your family’s preferences, your favorite restaurant, and which calls can wait.
For tasks that need hands on site, your ProAssistant can line up and manage local help, such as a house sitter or a moving crew.

Frequently Asked Questions (FAQs)
Here are quick answers to other questions leaders ask when choosing between an EA and a PA:
Is an Executive Assistant More Senior Than a Personal Assistant?
In US companies, an EA usually ranks higher. EA roles typically require several years of related experience, according to the same BLS data. A PA to a high-net-worth family, though, can be just as seasoned.
What Is an Executive Personal Assistant?
It’s a hybrid title for an assistant who handles both business and personal work for one leader. Our guide to the executive personal assistant role explains it in more detail.
Can a Personal Assistant Grow Into an Executive Assistant?
It happens, but it’s a risky plan. Many PAs aren’t comfortable speaking for a leader in business settings. You’re better off hiring for the role you need today.
How Much Access Should I Give My Assistant?
Give your assistant the access the job requires from day one, including your calendar, inbox, and key logins. Start with full trust and adjust only if their actions give you a reason.
Can I Hire a Personal Assistant Part Time?
You can. PAs work part-time, full-time, live-out, or live-in, depending on what your household needs. Part-time PAs suit set routines like weekly errands or school pickups.
Get Business and Personal Support From One ProAssistant
Once you list what’s eating your week, the right hire usually becomes clear. Business tasks point to an EA, while hands-on home tasks point to a PA.
If your list spans both, ProAssisting can help. We match you with a US-based ProAssistant who runs your calendar, inbox, projects, and family logistics as one trusted partner.
ProAssistants have supported executives at Fortune 500 companies like Oracle, Target, and JPMorgan Chase. You get that level of support for 50 to 80% less than hiring in-house.
Plans run month to month, so there’s no long-term contract to sign. Book a free 30-minute consultation to see how many hours a ProAssistant can give back to you.